video comes here
5/04 Eric Qualman
On this episode of Footnote, we discuss the impact of social media like Facebook and YouTube in changing the way businesses and consumers behave. Author Eric Qualman, introduces his book Socialnomics and answers relevant questions like how big social media will become, and what’s in store for the future of business marketing. Based on his research Qualman shows how successful businesses today are connecting with consumers via Twitter, Facebook, YouTube, and other social media sites.
